Why Owning Your Website is Better than Renting

| September 30, 2010

I wanted to share with you a typical story we hear from clients whose foray into the internet began with a cheap website application solution hosted by a major domain registration company. For some small businesses, such affordable solutions, if managed properly, are a good fit. Generally speaking, however, they are neither the right long-term [...]

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Google AdWords SEM Agency Reporting Requirements

| September 28, 2010

As Gregg Stewart reminded all of us in his recent ClickZ post, Google is now requiring that all SEM (search engine marketing) agencies that act as third-party campaign managers for their AdWords clients must provide their clients with a monthly performance report that includes AdWords Costs, Clicks and Impressions (number of times the ad was [...]

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The Power of Tags and Your Google Places Account

| September 23, 2010

For those of you who want to attract local customers, sign up for your free Google Places Account if you haven’t done so already. Google Places integrates with Google Maps to deliver local listing results to users looking for businesses in a particular area. There is even a Google Maps mobile phone app that works [...]

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