Can Industrial Videos Go Viral?

| December 30, 2010

Industrial videos are a great industrial marketing tool. Unlike consumer-oriented videos, however, the content typically appeals to a very narrow audience. In a recent ClickZ post by Sean Carton, the author outlines several qualities held by the Top 10 Viral Ads by Unique Views just published by Advertising Age and Visible Measures. Let’s take a [...]

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Be Prepared for Internet’s New Direction in 2011

| December 28, 2010

I read a terrific post in ClickZ by Gary Stein about the new direction of the internet and how the changes introduced by Google’s intelligent Chrome web browser, for example, have changed the way in which we relate to the internet.  Toting the importance of web apps over static websites, Stein stated, “The Web app [...]

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Google Fiber Experiment: Turbo Charging the Internet

| December 23, 2010

Back in February of this year, Google announced that it planned to start building ultra-high speed Broadband networks in select locations in the United States. The objective was to experiment with new ways to make the internet faster and better for everyone. With the popularity of services like YouTube, the streaming of robust applications over [...]

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