Google Wallet Makes Mobile Commerce More Attractive to Merchants

| May 31, 2011

There’s no doubt about it folks. People are going mobile. Month over the month the statics are demonstrating the growth in mobile device usage. And now Google is coming out with a new product that is sure to appeal to those who want to make a quick purchase using their Smartphone. It all started with [...]

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Google Remains Search Leader at 65%

| May 17, 2011

The April 2011 comScore search engine ranking monthly qSearch report indicated once again that search giant Google still leads the pack with more than 65% of the total US core search market. Out of the 18 billion total core searches conducted by Americans in April, 11.6 billion were conducted in Google, Yahoo sites followed at [...]

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Why Marketing Mix is Important

| May 12, 2011

I recently read a terrific post by Julie Batten for ClickZ where she quotes some studies performed on the impact of display ads on search marketing results. The shared conclusions of these studies were that respondents who were exposed to display ads were more likely to visit the company’s website, conduct a trademark search, and [...]

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