How to Succeed in Global Search

| May 3, 2011

A recent MarketingVox post on Global Marketing shared the story of “Jonathan Defoy, the founder and CEO of BizTree, a Montreal-based business that sells templates for everyday business transactions.” This savvy business owner grew his company by intelligently using global search. His product is a $200 template package of 1,500 pre-written everyday business documents. By [...]

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Setting Small Business Goals

| April 14, 2011

Among the most basic but most difficult tasks for a small business is setting, evaluating, and managing goals. Due to the challenges of staffing and budgets, many small businesses get trapped in the survival mode of thinking and then find it difficult to focus on business development. This is an understandable but dangerous way to [...]

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Industrial Marketers Faced with Impact of Rising Prices

| March 8, 2011

For the nineteenth consecutive month economic activity expanded in the overall economy as manufacturing continued its rapid growth in February for the twenty-first consecutive month according to the Manufacturing ISM Report on Business for February 2011. Norbert J. Ore, CPSM, C.P.M., chair of the Institute for Supply Management™ Manufacturing Business Survey Committee stated, “February’s report [...]

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