How Industrial Business Can Benefit from Google Profiles

| March 4, 2011

About two years ago Google launched a social networking tool much like Facebook called Google Profiles. Recently the tool was updated with features that make it “even easier for you to control and enrich your public profile.” Although Google has stated that “profiles work well for individuals,” and that they’ll “continue to work on new [...]

Share

Social Media Strategy and Branding

| February 25, 2011

I would like to point you to a great little post by Michael Della Penna for ClickZ that gives some very sound ideas for How to Get Twitter Working for Your Brand. Della Penna stated that “Twitter is also increasingly a critical communication channel for brands to win customers, drive sales, find/solve problems, and manage [...]

Share

Social Media and SEO

| January 20, 2011

The use of social media among industrial professionals is an ever-growing phenomenon. More and more individuals are frequenting sites like Twitter, Facebook, YouTube and LinkedIn, for example, to post and share information about companies, industries, products, technologies, services, news, and a variety of other business-related topics. As a result, it is important now for companies [...]

Share