Industrial Web Solutions Marketing Team | September 7, 2010
I learned of a very useful tool for keyword research from a recent ClickZ article by Sage Lewis. In his post The Best Key Phrase Research Tool You Don’t Use, Sage introduces us to the Microsoft Advertising Intelligence Excel plug-in tool available from Microsoft AdCenter to account holders. You also must have Excel 2007 in [...]
Industrial Web Solutions Marketing Team | July 15, 2010
In my last post, Twitter’s Advertising Platform: Promoted Tweets and Promoted Trends, I provide readers with an overview of Twitter’s new services for advertisers. Although the new ad program doesn’t appear to be open to everyone right now, (I could find no link to Advertising Programs on Twitter.com and no link to a sign up [...]
Industrial Web Solutions Marketing Team | July 13, 2010
Twitter announced back in April that it had begun to roll out its ‘Promoted Tweets’ advertising platform “with a handful of innovative advertising partners that include Best Buy, Bravo, Red Bull, Sony Pictures, Starbucks, and Virgin America.” “Promoted Tweets,” states Twitter, “will be clearly labeled as “promoted” when an advertiser is paying, but in every [...]
