Industrial Web Solutions Marketing Team | September 7, 2010
I learned of a very useful tool for keyword research from a recent ClickZ article by Sage Lewis. In his post The Best Key Phrase Research Tool You Don’t Use, Sage introduces us to the Microsoft Advertising Intelligence Excel plug-in tool available from Microsoft AdCenter to account holders. You also must have Excel 2007 in [...]
Industrial Web Solutions Marketing Team | July 29, 2010
The deeper your understanding of your customers, and those target audience groups you wish to persuade to become your customers, the stronger your communications with them will be. Your target audience groups have very particular ways of communicating what they need from you. They use specific language to refer to those needs when they speak [...]
Industrial Web Solutions Marketing Team | July 20, 2010
The question of how much oversight the government should or needs to have is always an issue of hot debate. Without it, greedy businesses and financial institutions seem to gain power and momentum with every piece of wool they pull over the unsuspecting eyes of their victims. In a recent New York Times Editorial, The [...]
