TIN RSS GlobalSpec RSSIndustrial Web Solutions Marketing Team | July 29, 2010
The deeper your understanding of your customers, and those target audience groups you wish to persuade to become your customers, the stronger your communications with them will be. Your target audience groups have very particular ways of communicating what they need from you. They use specific language to refer to those needs when they speak [...]
Industrial Web Solutions Marketing Team | July 27, 2010
If you want to be sure to be found in Twitter by people searching your company directly, or by topics relevant to their interests, then you have to keep tweeting. Twitter’s search tool accesses its database for recent post activity. When you don’t make frequent posts you disappear into oblivion (for all intents and purposes). [...]
Industrial Web Solutions Marketing Team | July 15, 2010
In my last post, Twitter’s Advertising Platform: Promoted Tweets and Promoted Trends, I provide readers with an overview of Twitter’s new services for advertisers. Although the new ad program doesn’t appear to be open to everyone right now, (I could find no link to Advertising Programs on Twitter.com and no link to a sign up [...]
