Social Media Strategy and Branding

| February 25, 2011

I would like to point you to a great little post by Michael Della Penna for ClickZ that gives some very sound ideas for How to Get Twitter Working for Your Brand. Della Penna stated that “Twitter is also increasingly a critical communication channel for brands to win customers, drive sales, find/solve problems, and manage [...]

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Social Media and SEO

| January 20, 2011

The use of social media among industrial professionals is an ever-growing phenomenon. More and more individuals are frequenting sites like Twitter, Facebook, YouTube and LinkedIn, for example, to post and share information about companies, industries, products, technologies, services, news, and a variety of other business-related topics. As a result, it is important now for companies [...]

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Content is Still King: Social Media & Mobile Trends in 2011

| January 4, 2011

Experian Hitwise reported that Facebook was the most visited website in 2010, garnering 8.93% of all US visits between January and November, 2010. Google was the second most visited website with 7.19% of visits, followed by Yahoo! Mail with 3.52%, Yahoo with 3.30% and YouTube with 2.65%. The trends to watch for in 2011, according [...]

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