Continued Growth of Manufacturing & Economy Presents Opportunities

| June 4, 2010

Manufacturing and the overall economy continued to expand in May according to the latest Manufacturing ISM Report on Business. Norbert J. Ore, CPSM, C.P.M., chair of the Institute for Supply Management™ Manufacturing Business Survey Committee, states that the “rate of growth as indicated by the PMI is driven by continued strength in new orders and [...]

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Are iPad and Android Tablet Changing the World of Email Marketing Communications?

| May 13, 2010

Email marketing pioneer Jeanniey Mullen points out the characteristics of user markets that gobble up new technology like the iPad and Android Tablet in her recent ClickZ article New World Email. She refers to this set as “adventurous fun people who like to try new things” and who are also “socially connected.” Her point being [...]

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Generate Leads with a Well-Written Email

| September 14, 2009

It’s no secret. If you’re conducting an email campaign to generate leads your target audience groups need to be clear about what’s in it for them. And the strongest possible way to demonstrate that is to prove to them how you already got it for other clients. That’s right. Client success stories are the most [...]

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