Industrial Web Solutions Marketing Team | May 18, 2010

As we all know Web Analytics helps us to plan for the future by understanding the recent past. The beauty of web analytics is the immediacy of the data. Depending on the analytics application you are using, on demand and up-to-the-minute reporting is available to provide you with a birds-eye view into the online behavior [...]

Category: Websites, industrial marketing, mobile web marketing, online marketing, web analytics | 2 Comments »
Tags: data-driven culture, marketing strategy, measurable results, strategic planning, web analytics

Industrial Web Solutions Marketing Team | January 18, 2010

According to the December 2009 ISM Report on Business: “The seven industries reporting contraction in December — listed in order — are: Wood Products; Nonmetallic Mineral Products; Miscellaneous Manufacturing; Plastics & Rubber Products; Chemical Products; Printing & Related Support Activities; and Fabricated Metal Products.”  It’s tough to be left out of the growth that everyone [...]

Category: industrial marketing, manufacturing, mobile web marketing, online marketing | No Comments »
Tags: effective marketing strategy, marketing strategy, Sales

Industrial Web Solutions Marketing Team | March 14, 2009

Referrals are easily the most cost effective way to get new business. Unfortunately, relying on them exclusively is a passive approach that puts the fate of your business’s growth potential into the hands of others, running the risk of negatively impacting your opportunities for developing new revenue outside of price increases. Even if your company [...]

Category: industrial marketing | No Comments »
Tags: industrial marketing, marketing strategy, referrals, Sales