Foursquare Social Media: Connecting with Customers in Your City

| May 5, 2011

Many of you may not be familiar with Foursquare, the social networking city search application designed for use on mobile phones and other mobile devices. A type of word-of-mouth sharing, the application works to connect users, based on their GPS location, with recommendations posted by others, including but not limited to Friends and Followers from [...]

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Local Manufacturers and Product/Service Providers Have to Participate If Yelp Is Going to Benefit Them Too

| April 29, 2010

For those of you who are not familiar with Yelp.com it is a local search engine that has successfully combined aspects of social networking with a structured paid advertising model. Users are able to specify in their search the type of business they want and the location it is near. Afterwards they are able to [...]

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If You’re a Local B2B, Consider Mobile Advertising

| March 16, 2010

With the growing use of iPhone, SmartPhone, and other handheld mobile devices for industrial and commercial business use, it is a good idea to start considering your mobile advertising options particularly if you market locally. Budget is always going to be a factor so decide exactly how much money you are able to allocate to [...]

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