Industrial Web Solutions Marketing Team | September 6, 2011

In order to successfully reach your potential customers you have to address their current interests and wants. So how do you determine what those are? A good place to start is with comprehensive research into the keywords and phrases they use to search. The keywords and phrases used by your target audience groups to search [...]

Category: behavioral targeting, business development, content targeting, content writing, copywriting, industrial marketing | No Comments »
Tags: industrial marketing, Industrial Web Talk, keyword research, taregt audience, target marketing

Industrial Web Solutions Marketing Team | August 31, 2011

A case study is one of the strongest tools in your sales kit to demonstrate to potential clients how you can help them. I am not talking about a brief four or five paragraph outline of a job you did. I am speaking of an in-depth, step-by-step illustration of how your client was able to [...]

Category: business development, case study, copywriting, industrial marketing, Sales, small business | No Comments »
Tags: case studies, case study, industrial marketing tips, Industrial Web Talk

Industrial Web Solutions Marketing Team | May 31, 2011

There’s no doubt about it folks. People are going mobile. Month over the month the statics are demonstrating the growth in mobile device usage. And now Google is coming out with a new product that is sure to appeal to those who want to make a quick purchase using their Smartphone. It all started with [...]

Category: behavioral targeting, brand management, business development, content targeting, google, industrial marketing, internet advertising, mobile marketing, mobile web marketing, online marketing, Sales, search engine marketing, search network, small business, Technology, tracking | No Comments »
Tags: contactless terminal, drive traffic to stores online, Google Wallet, internet ads, mobile marketing