Why Keyword Research Is Important

Industrial Web Solutions Marketing Team | July 29, 2010

The deeper your understanding of your customers, and those target audience groups you wish to persuade to become your customers, the stronger your communications with them will be. Your target audience groups have very particular ways of communicating what they need from you. They use specific language to refer to those needs when they speak [...]

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How Google’s ‘Your Social Circle’ Search Results Can Help Your Business

Industrial Web Solutions Marketing Team | July 22, 2010

Back in late January of this year, Google released the beta version of ‘Your Social Circle.’ The idea behind the development is to make search more relevant to you by including results from those listed in your social circle. For example, if you have a colleague in your contacts who has just made a blog [...]

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July 2010 Manufacturing ISM ROB: What Industrial Marketers Can Do As New Orders Slow

Industrial Web Solutions Marketing Team | July 8, 2010

In the July 2010 Manufacturing ISM Report On Business, Norbert J. Ore, CPSM, C.P.M., chair of the Institute for Supply Management™ Manufacturing Business Survey Committee states, “The manufacturing sector continued to grow during June; however, the rate of growth as indicated by the PMI slowed when compared to May. The lower reading for the PMI [...]

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