Google Remains Search Leader at 65%

| May 17, 2011

The April 2011 comScore search engine ranking monthly qSearch report indicated once again that search giant Google still leads the pack with more than 65% of the total US core search market. Out of the 18 billion total core searches conducted by Americans in April, 11.6 billion were conducted in Google, Yahoo sites followed at [...]

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Why Marketing Mix is Important

| May 12, 2011

I recently read a terrific post by Julie Batten for ClickZ where she quotes some studies performed on the impact of display ads on search marketing results. The shared conclusions of these studies were that respondents who were exposed to display ads were more likely to visit the company’s website, conduct a trademark search, and [...]

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Industrial Marketers Faced with Impact of Rising Prices

| March 8, 2011

For the nineteenth consecutive month economic activity expanded in the overall economy as manufacturing continued its rapid growth in February for the twenty-first consecutive month according to the Manufacturing ISM Report on Business for February 2011. Norbert J. Ore, CPSM, C.P.M., chair of the Institute for Supply Management™ Manufacturing Business Survey Committee stated, “February’s report [...]

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