TIN RSS GlobalSpec RSSIndustrial Web Solutions Marketing Team | July 15, 2010
In my last post, Twitter’s Advertising Platform: Promoted Tweets and Promoted Trends, I provide readers with an overview of Twitter’s new services for advertisers. Although the new ad program doesn’t appear to be open to everyone right now, (I could find no link to Advertising Programs on Twitter.com and no link to a sign up [...]
Industrial Web Solutions Marketing Team | July 13, 2010
Twitter announced back in April that it had begun to roll out its ‘Promoted Tweets’ advertising platform “with a handful of innovative advertising partners that include Best Buy, Bravo, Red Bull, Sony Pictures, Starbucks, and Virgin America.” “Promoted Tweets,” states Twitter, “will be clearly labeled as “promoted” when an advertiser is paying, but in every [...]
Industrial Web Solutions Marketing Team | July 1, 2010
Globalspec’s recent survey Trends in Industrial Marketing 2010: How Manufacturer’s Are Marketing Today doesn’t reveal any surprises but it points to the continuing trend to move marketing initiatives from offline where“25% are decreasing trade magazine advertising and 24% are decreasing use of printed directories,” to online where the “majority of manufacturers (51%) are increasing the [...]
